Case study

My Crêpes 27 · Étrépagny

My Crêpes 27: a black and pink street food website for the crêpes, burgers and tacos of Étrépagny

In Étrépagny, My Crêpes 27 brings sweet and savory crêpes, burgers, tacos and desserts together under one sign. Dineora designed a website in its image, black and fuchsia pink, with the look of a graffiti wall, that presents a very wide menu without getting anyone lost and keeps table booking close at hand.

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The My Crêpes 27 website shown on a laptop and a phone
Restaurant
My Crêpes 27
Location
Étrépagny
Cuisine
Crêperie and street food
Designed by Dineora
Website, online menu, table booking

A crêperie that thinks big on street food

My Crêpes 27 is in Étrépagny, in Normandy. Its foundation is crêpes: savory ones, from the original crêpe you fill yourself to the ham and cheese or chicken cheddar crêpe, and sweet ones, from the chocolate hazelnut crêpe to the one you build yourself with honey, salted butter caramel, praline or fresh fruit.

Around the crêpes, the menu takes on the look of a generous snack bar: classic burgers, smash burgers and double burgers, croques from the Classi-Ko section, paninis, tacos and taco bowls, Tex-Mex boxes of tenders, wings and jalapeños, a pasta box, homemade fries, bubble waffles and milkshakes, desserts such as homemade tiramisu, soft drinks and alcohol. More than one hundred items in all.

The character of the place is stated plainly: “Fait maison, fait pour vous !” reads the head of the menu shown on the home page, next to a pink label announcing fresh products.

My Crêpes 27 home page while scrolling: medallions “Sucrée, salée, toujours gourmande !” and “Gourmand du midi au soir”, pink strip of pictograms

The challenge: an overflowing menu, a bold identity

With seventeen sections, from savory crêpes to milkshakes, there was a risk of drowning visitors in choices. The spirit of the place also had to come across: more street food than traditional crêperie, with its urban energy and bright colors.

The website therefore had to keep two promises at once: show at a glance everything My Crêpes 27 offers, sweet and savory, then let visitors browse the menu section by section, without ever moving the booking button out of reach.

Home page of My Crêpes 27 on a smartphone: Réserver and Commander buttons, brushed name, fries, burger, tacos and crêpes
Home page of My Crêpes 27 on a smartphone: indulgent medallions, pink strip, then the menu of savory crêpes on a blackboard
Art direction board for the My Crêpes 27 website

Black, fuchsia pink and brushstrokes

The palette is that of a graffiti wall: dark bricks, black background, fuchsia pink splashes and drips, cream lettering. The visuals are composed like a poster: three cones of fries in the house colors, a burger with melting cheddar, a loaded taco, then three crêpes rolled into cones, piled with raspberries, strawberries, chocolate and powdered sugar. Pink labels stuck on at an angle announce “Burgers généreux”, “Crêpes gourmandes” or “Tacos savoureux”.

The restaurant name is traced with a brush, in a quick, slanted hand, and the menu headings are written in hand-drawn capitals on a pink strip. The Réservation and Commander buttons are painted in the same world: bright pink plates outlined in black, as if cut from a stencil.

A poster-style home page, then the menu on a blackboard

The home page is explored like a big poster that you scroll. At the top, the name My Crêpes 27 and the words “Street Food”, topped with a small pink crown, then the line “Crêpes · Burgers · Tacos · Desserts”. Further down, two black medallions ringed in pink proclaim “Sucrée, salée, toujours gourmande !” and “Gourmand du midi au soir”, above a pink strip of pictograms that evokes the urban mood of the place.

Then comes the menu, written as if on a blackboard: sections on pink strips, “Nos crêpes salées”, “Nos crêpes sucrées”, “Nos tacos”, and each item preceded by a small crown, with its description and price. The “Compose ta crêpe” lines detail the extras, from meat to salmon. Visuals of burgers set on slate in front of a pink brick wall extend the page.

My Crêpes 27 blackboard menu: “Compose ta crêpe” lines and the “Nos crêpes sucrées” section on a pink strip
The My Crêpes 27 ordering page on a laptop and a phone

The online menu, on graffiti panels

The ordering page picks up the black wall splashed with pink, with the “My Crêpes 27 Street Food” logo brushed across the top of the screen. The menu is shown on cream paper panels, set in a black frame curved with pink and fixed with brass nails. Each section has its title in brown capitals: savory and sweet crêpes, burgers, smash burgers, double burgers, Classi-Ko, Menu Fox, paninis, tacos, taco bowl, Tex-Mex and more.

Each item shows its visual, its name, its price and its ingredients, with a pink button marked with a cross to add it to the basket. A strip of sections stays at the top of the screen to jump from crêpes to burgers in one move. On a smartphone, a basket bar outlined in black and pink, decorated with crossed spatulas, keeps the total in view while the menu is read.

My Crêpes 27 ordering page on a computer: black wall splashed with pink and panels of the “Nos crêpes salées” section
“Nos crêpes salées” section of My Crêpes 27 on a smartphone, with the basket bar outlined in pink

My Crêpes 27's menu: a few dishes

Dishes as they appear on My Crêpes 27's online menu, with the restaurant's own names, descriptions and prices.

See the full menu

A stenciled booking form

The Réservation button opens a form that keeps the look of a street poster: black background, fuchsia pink frame, paint splashes, a “Réservations” title in white brush and the restaurant name in pink. The fields, white and textured like pasted paper, ask for the full name, phone, e-mail, date, time, number of guests and any special request.

Everything fits on a single screen, and the request goes straight to the restaurant with one click on the pink button.

The My Crêpes 27 website on a phone resting on a set table

On a smartphone, the poster reads in portrait

On a smartphone, the Réserver and Commander buttons stay at the top of the screen, above the brushed name. The poster recomposes into a column: cones of fries, burger, tacos and crêpes stack up, the two medallions sit side by side, and the blackboard menu keeps its pink strips and its aligned prices.

On the ordering page, each panel takes the full width, the strip of sections scrolls horizontally and the basket bar stays at the bottom of the screen. The booking form switches to a single column, down to the Réserver button.

My Crêpes 27 booking form on a smartphone, in one column, with the Réserver button
Smash burgers section of My Crêpes 27 on a smartphone, strip of sections at the top and basket bar at the bottom

A website prepared for searches around Étrépagny

The website is written for people looking in Étrépagny for a crêperie, a burger, tacos or a homemade dessert. The page title, its description, its texts and its structured data describe My Crêpes 27, its town and its cooking in the same words, so that visitors and search engines alike understand it.

The complete menu, from the original crêpe to the milkshakes, can be read as text on the ordering page. No one can guarantee a position in Google: the goal is to give search engines accurate, structured information that is consistent from one page to the next.

My Crêpes 27 blackboard menu: burgers and the “Nos tacos” section, with a pink “Menu” sign in transition

A website for a crêperie and street food spot in Étrépagny: crêpes, burgers, tacos and booking

A crêperie that also does street food puts everything tempting on one menu: savoury and sweet crêpes, smash and double burgers, tacos and taco bowls, panini, pasta boxes, tex-mex, homemade chips, bubble waffles and milkshakes. A crêperie website in Étrépagny has to sort that variety into tidy sections, make the berry crêpes mouth-watering and keep a table booking one click away. What Dineora adds:

  • A site with no agency bill. Far cheaper than a site built on quote, and nobody takes a commission on payments made online.
  • Ready before the next batch of crêpes. Give the crêperie’s name and the menu, the images and the booking form come together in a few minutes.
  • Black, fuchsia pink and sprayed brick. Splashes, drips, brush lettering, labels stuck on crooked: the manner of a street wall, not a template.
  • A menu that follows cravings. The owner sees the site the moment it exists and edits the Menu Fox, a taco or the price of a milkshake personally.
  • Between guests and the crêpe maker, nobody. Bookings and payments reach the crêperie directly, with no agency and no platform.
  • From Étrépagny to Sydney. The software also works for restaurants in London, Lisbon or Lausanne, in their language and their currency.

For a crêperie in Étrépagny, it is a black-and-pink site that turns the menu into a wall of posters, from cheddar burger to raspberry crêpe, with booking a click away.

Dineora in numbers: 0% commission on your orders · a website live in 5 minutes.

Learn more: Restaurant website builder · Online ordering system for restaurants · Restaurant booking system · QR code menu for restaurants

The result: a street food sign you recognize at first glance

The My Crêpes 27 website has the tone of its sign: black, pink and indulgent. It shows the breadth of the menu right away, arranges it section by section and leaves table booking one gesture away. That is what Dineora sets out to build for every restaurant: a website that looks like it, in the service of people who want to eat there.

The website in pictures

Screenshots of the live website, on a computer and on a phone.

Home page of My Crêpes 27 on a computer: brushed name, “Street Food” in pink on a black graffiti wall, cones of fries, burger and tacos
My Crêpes 27 menu on a computer: “Doubles burgers” section on cream panels framed in black and pink, strip of sections at the top
My Crêpes 27 home page while scrolling: burger, cones of fries, tacos and three rolled crêpes with red berries, with pink labels
My Crêpes 27 booking form on a computer: black background, fuchsia pink frame and white brush title
Continuation of the My Crêpes 27 menu on a smartphone, savory and sweet crêpes, then a burger on slate in front of a pink brick wall

My Crêpes 27: practical information

Address
17 Rue Georges Clemenceau, 27150 Étrépagny
See the address on Google Maps
Cuisine
Crêperie and street food
Services
Online table booking · Online payment
Menu sections
Nos Crêpes Salées · Nos Crêpes Sucrées · Nos Burgers · Smash Burgers · Doubles Burgers · Classi-Ko · Menu Fox · Nos Panini · Tacos · Tacos Bowl · Tex-Mex · Pasta Box · Nos Frites Maison · Bubble Waffle & Milkshake
The restaurant's website
dineora.io/my-crepes-27

Questions about this project

Who designed the website of My Crêpes 27?

The website of My Crêpes 27, in Étrépagny, was designed by Dineora: art direction, home page, online menu and booking form.

Can you view the My Crêpes 27 menu online?

Yes. The ordering page presents the whole menu by section, from savory and sweet crêpes to burgers, tacos, desserts and drinks, with a visual, ingredients and a price for each item.

Can you book a table at My Crêpes 27 on its website?

Yes. The Réservation button, at the top of the screen, opens a single-screen form: full name, phone, e-mail, date, time, number of guests and special request.

Does a crêperie that also sells burgers and tacos have to pick a single online storefront?

No. One site can show crêpes, burgers and tacos in separate sections of the same menu, each with its own visuals. Dineora assembles it from the name, and the owner touches it up alone.

Can a crêperie receive bookings without a platform or commission?

Yes. The site’s form sends name, date, time and party size straight to the crêperie. No platform steps in, and Dineora takes no commission.

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