Blend Burger, burgers in Casablanca: the website by Dineora

A burger house in the Gauthier district

Blend Burger is located in the Gauthier district of Casablanca. Its menu revolves around the burger, in homemade recipes: the Bergerac with goat cheese, walnuts, honey and arugula, the Dark Burger on black bread, the Tcheuque Naurice or the Blendinette, a mini signature burger of the house. Around them come the starters, such as onion rings, fish & chips, salads, a kids’ menu, desserts, from the cookie skillet to the pavlova, then fresh juices, milkshakes, extras and a series of sauces, from wasabi mayonnaise to blue cheese sauce.

The character of the place can be read in its own words, written along the edges of the home page: “Viande fraîche”, “Produits de qualité”, “Sur place”, “À emporter”, “Fait avec passion”. The website had to show this generosity without detours.

Brick-walled dining room and the line “Le resto gourmand où l’on mange avec du goût !” on Blend Burger’s home page

The challenge: making people hungry from the first screen

A burger restaurant is often chosen on the strength of an image: melting cheddar, a sesame seed bun, fries still steaming. For Blend Burger, the goal was to convey this generosity as soon as the website opens, without drowning a menu that runs to twelve categories.

The website also serves several ways to enjoy the place: eating in after booking, picking up an order or having it delivered. The Commander button therefore had to stay visible at all times, and the decor, however present, never had to take over from the menu.

Blend Burger’s home page on a phone: Commander button, name in chalk, burgers, fries and smoothie

Art direction board for the Blend Burger website

A slate, chalk and paper labels

The palette comes down to a few tones: the matte black of a slate, the beige of chalk, the gold of the prices and the dark red of the word Commander. The visuals set the dishes on dark wood, in a light haze of smoke: the Blend topped with arugula and caramelized onions, the Original with melted cheddar, the bucket of fries, a gratin, the smoothie served in a jar, the coleslaw in a metal cup. Another scene shows the dining room, its brick walls and its slate reading “Produits de qualité”.

The name of the restaurant and the big headings are drawn in brushed lettering, as if in chalk on a blackboard. The annotations take the form of torn paper labels marked with a star, with hand-drawn arrows pointing to each dish. At the top of the screen, an olive green banner decorated with laurels brings together Blend Burger’s round logo and the Commander button.

A home page that reads like a counter chalkboard

The home page opens on the name of Blend Burger written very large, above two banners: “Burgers gourmets & faits maison” and “Du goût. Du vrai. Sans compromis.”. The dishes then come to the foreground, each with its own card: “Le Blend”, “L’Original”, the thick-cut “Frites maison”, the “Effiloché de poulet”, the “Smoothie exotique”.

Further down, the page steps into the brick-walled dining room with a very simple line, “Le resto gourmand où l’on mange avec du goût !”, then unfolds the menu like a big slate: wood-framed panels, headings on torn paper between two stars, “Menu Kidz”, “Desserts”, “Milkshakes”, “Sauces”, and dotted lines leading to the prices. A small “Menu” sign, topped with a bull’s head, sits at the bottom of the screen.

Blend Burger’s slate menu on the home page: Menu Kidz, Blendinettes and Desserts categories

The Blend Burger ordering page on a laptop and a phone

Ordering online, on a decor carved with burgers

The ordering page opens on a medallion with a rooster and two headings, “Menu & Commander” then “Commandez en ligne”, drawn in the same brushed lettering as the home page. The dark decor, carved with swirls, hints at burgers, onion rings, tomatoes and fries. The menu unrolls on cream cards, framed by a garland of tomatoes, chili peppers, fries and mini burgers.

Each category has its card, from burgers to sauces. The Bergerac, the Tcheuque Naurice or The Double Smash appear there with their visual, their price and a round button to add them to the basket. Customers then choose to pick up their order at the restaurant or have it delivered, and can pay online. On a phone, the basket bar stays fixed at the bottom of the screen.

Blend Burger’s ordering page on a computer: rooster medallion, “Commandez en ligne” heading and cards of the Burgers category

Blend Burger’s menu on a phone, Burgers category, with the basket bar at the bottom of the screen

Blend Burger's menu: a few dishes

Dishes as they appear on Blend Burger's online menu, with the restaurant's own names, descriptions and prices.

Burgers
Bergerac
Burger au fromage de chèvre, noix, miel et roquette
125 MAD
Entrées
Onion rings
Rondelles d'oignon panées et croustillantes
40 MAD
Plats
Fish & chips
Filet de poisson pané servi avec frites croustillantes et sauce tartare
115 MAD
Salades
Salade Cobb
Salade composée au poulet, bacon, œuf, avocat, tomate et bleu
95 MAD
Menu Kidz
Menu Kidz
Mini burger ou doigts de poulet, frites et boisson
60 MAD
Blendinettes
Blendinette seule
Mini burger signature Blend
40 MAD
Desserts
Poêlon de cookie
Cookie chaud fondant servi en poêlon avec glace vanille
70 MAD
Jus
Green
Jus frais pomme, épinards, concombre et citron
45 MAD
Drinks
Eau plate ou gazeuse
Eau minérale plate ou gazeuse 50cl
18 MAD
Milkshakes
Fraise Raibi
Milkshake à la fraise et sirop Raibi
45 MAD
Extras
Aged Cheddar - Bacon de bœuf
Supplément cheddar affiné et bacon de bœuf
20 MAD
Sauces
Mayo Wasabi - Thaï
Mayonnaise au wasabi ou sauce thaï
8 MAD

Booking a table in a workshop decor

The booking form opens in a window, over the home page. On a computer, it sits on a slate background crossed with yellow and black stripes, between a plate of loaded fries and tenders served with their sauces. The title “Réservations” is followed by a yellow “Réservez votre table” and a short invitation to share a friendly moment over the house’s signature burgers. A broad stroke of yellow paint gathers the phone number, Instagram and the restaurant’s address.

The fields requested are the ones that matter: full name, phone, e-mail, date, time, number of guests and special request. The submit button, “Réservation”, is decorated with a rooster and a spatula. The form is part of the website itself and keeps the restaurant’s decor all the way down to the button.

The Blend Burger website on a phone resting on a set table

On a phone, the burger comes first

On a phone, the home page recomposes itself vertically: the Commander button comes first, the name is written on two lines and mentions such as “Viande fraîche” or “À emporter” run along the edges. The dishes then stack up, each with its paper card.

The ordering page keeps its rooster medallion and its framed cards, with the “Panier” bar always within reach. The booking form becomes a column of worn plaster where the brick shows through, its fields one under the other.

Blend Burger’s booking form on a phone, on a column of plaster and brick

A website prepared for searches in Casablanca

The website is built around what people look for when they crave a burger in Casablanca: a burger restaurant in the city, a smash burger, an address in the Gauthier district, the menu of a burger restaurant or a restaurant that delivers. The page title, its description, its texts and its structured data present Blend Burger, its district and its cooking in the same way everywhere.

A detailed presentation page complements the home page, and the full menu can be read as text on the ordering page. Nobody can guarantee a spot in Google: the work consists in giving search engines accurate, structured and consistent information.

Blend Burger’s menu slate: milkshakes, extras and sauces, with the “Menu” sign topped by a bull’s head

A website for a gourmet burger restaurant in Casablanca: ordering, delivery and booking for a burger house in the Gauthier district

A gourmet burger is chosen like a tray is put together: the Bergerac with goat cheese and honey or the Dark Burger on black bread, onion rings, fish & chips, a wasabi sauce, a milkshake, a Kidz menu for little ones. A burger restaurant website in Casablanca must let guests customise all that without friction, offer burger delivery and takeaway for office lunches, and allow a table to be booked at the weekend.

An agency’s price does not fit that budget: Blend Burger’s site, with its black slate and chalk lettering unique to the house, was created in minutes from its name, with no commission on orders or deliveries. The owner sees it at once and changes a burger or a price in dirhams personally.

Orders, deliveries and bookings reach the restaurant directly, with no agency and no delivery app in between. The software does not stop at Casablanca: it runs in Rabat, Lisbon, London or Sydney, in each city’s language.

For a gourmet burger spot in Casablanca, it is a site that tastes of slate.

Dineora in numbers: 0% commission on your orders · a website live in 5 minutes.

Learn more: Restaurant website builder · Online ordering system for restaurants · Restaurant booking system · QR code menu for restaurants

The result: the restaurant’s slate, online

Blend Burger’s website speaks like the restaurant: chalk lettering, paper labels, generous dishes up front. Behind this decor, the essentials stay simple: read the menu, order for pickup or delivery, book a table. This is what Dineora aims for in every website it designs: a website that looks like the place and keeps the useful actions within reach.

The website in pictures

Screenshots of the live website, on a computer and on a phone.

Blend Burger’s home page on a computer: name written in chalk on a slate, “Du goût. Du vrai. Sans compromis.”, burger, fries and smoothie

Blend Burger’s home page further down: the Blend, the Original, the exotic smoothie and the pulled chicken, each with its paper card

Blend Burger’s booking form on a computer, on a slate with yellow stripes, between loaded fries and tenders

Blend Burger: practical information

Address: Blend Gourmet Burger, 9 Rue Théophile Gauthier, Casablanca
See the address on Google Maps
Cuisine: Homemade gourmet burgers
Services: Online ordering for pickup · Delivery · Online table booking · Online payment
Menu sections: Burgers · Entrées · Plats · Salades · Menu Kidz · Blendinettes · Desserts · Jus · Drinks · Milkshakes · Extras · Sauces
The restaurant's website: dineora.io/blend-burger

Questions about this project

Who designed the Blend Burger website?

The Blend Burger website was designed by Dineora: art direction, home page, online menu, ordering page and booking form.

Can you order online from Blend Burger?

Yes. The ordering page presents the whole menu, from burgers to sauces: you add your dishes to the basket, then choose pickup at the restaurant or delivery, with online payment.

Can you book a table at Blend Burger on its website?

Yes. A booking form opens on the website: full name, phone, e-mail, date, time, number of guests and special request.

Can a burger restaurant handle delivery and pickup without platform commission?

Yes. Delivery, pickup and online payment go through the restaurant’s own site, and Dineora takes no commission on these orders.

How do you let guests build a burger with extras and sauces on a restaurant website?

Each burger offers its extras and sauces on the order page, which the owner can edit at any time from their own space.