Case study

Grease Monkey · Saint-Blaise

Grease Monkey: a mechanic’s workshop website for burgers with character in Saint-Blaise

In Saint-Blaise, Switzerland, Grease Monkey serves American-style burgers, Black Angus tartare and ribs, under the emblem of an aviator monkey. Dineora designed a black, gold and mustard website that takes up the garage spirit of the house, presents the whole menu online and opens booking in a single tap.

Build my restaurant's websiteSee the live website
The Grease Monkey website shown on a laptop and a phone
Restaurant
Grease Monkey
Location
Saint-Blaise, Switzerland
Cuisine
American burgers, Black Angus and ribs
Designed by Dineora
Website, online menu, table booking

American-style burgers, workshop edition

Grease Monkey is an American burger restaurant in Saint-Blaise, Switzerland. Its menu is short and readable, in seven sections. The burgers are its heart: the Hamburger, with its baker’s bun, its beef, its confit onions, its romaine lettuce and its house sauce, the Baconburger, the Bacon & Cheese Burger, the Crispy Chicken Burger, the Goatburger or the confit duck burger from Appenzell. An extras section lets you double the patty and add cheese, bacon or a sauce.

Alongside, the “Tartare & Ribs” section offers a Black Angus beef tartare served with salad, baker’s rolls and butter from Nods, and slow-cooked spareribs with barbecue sauce. There is also a Caesar salad with crispy nuggets and shavings of Tête Dure, house fries with ketchup, mayonnaise, aioli or house sauce, panko-breaded nuggets and their chili and ginger sauce. For dessert: chocolate mousse with caramelized nuts, cheesecake with coulis, craft ice cream made with milk from Jersey cows.

The challenge: a garage name, careful cooking

Grease Monkey has a very distinctive visual identity: a winged crest logo topped with a wrench, initials engraved in the bun, a monkey wearing an aviator helmet. The website had to carry this American garage world with confidence, without making people forget what the house puts forward: carefully prepared burgers and chosen produce.

The menu also had to be readable at a glance, on a smartphone as on a computer, and booking had to stay visible at all times, at the top of every screen.

Grease Monkey website home page on a smartphone, with the Réserver and Commander buttons at the top of the screen
Art direction board for the Grease Monkey website

Black, gold and mustard: a garage art direction

The palette plays on a deep black, a warm gold and a mustard yellow that recalls the sauce. The visuals created for Grease Monkey show a burger with a shiny bun stamped with the initials “GM”, topped with confit onions and melted cheddar, next to a black bucket of fries bearing the restaurant’s coat of arms, in front of a brick wall where the aviator monkey keeps watch under an industrial lamp. Further down, a burger unfolds layer by layer on a mustard background, from bun to patty, from cheddar to pickles, surrounded by gold-framed thumbnails: a banquette under pendant lamps, a burger on a checkered plate.

The titles are set in tall, tight capitals, as on a workshop sign. The Réservation and Commander buttons are painted in gold letters on black plaques framed with golden scrolls, and the Menu and Réservation badges on the home page are surrounded by gears, wrenches, flames and checkered flags.

A home page that sets the tone

The home page opens on the Grease Monkey crest, Saint-Blaise, Switzerland, and on a motto in three beats: “Un burger. Du caractère. À Saint-Blaise.”. A black banner sums up the house: burgers, house fries, shakes. Going down, the exploded burger on a mustard background comes with a panel “Notre histoire”, which talks about fresh, local ingredients.

Next comes “Menu maison”, where views of the restaurant line up beside a burger with initials engraved in the bun, and the panel “Notre menu digital”, which invites you to browse the online menu, classic burgers, chef’s creations and sides, with the Menu and Réservation badges. Further down, the façade lit at night and the dining room, with its bottles, its posters and its coffee grinder, show the place as it is.

The Grease Monkey ordering page on a laptop and a phone

An online menu in a workshop setting

The ordering page presents the whole menu in a black and gold setting worked in relief: pistons, crossed wrenches, gears, checkered flags, caged lamps, cones of fries and burgers, linked by golden scrollwork, under a winged crest and the title “Menu & Commander”. The sections sit on cream panels mounted on riveted metal easels, crowned with a winged frieze with a gear.

Each dish appears with its visual, its name, its price and a description that unfolds, along with a yellow add button in a medallion of burger, wrench and flames. A bar at the top of the screen leads straight to the burgers, the extras, the tartare and ribs, the salad, the sides, the nuggets or the desserts. At the bottom of the screen, a riveted metal cart bar, decorated with a winged gear, accompanies the reading of the menu.

Grease Monkey menu on a smartphone, Burgers section, with the cart bar

Grease Monkey's menu: a few dishes

Dishes as they appear on Grease Monkey's online menu, with the restaurant's own names, descriptions and prices.

See the full menu

Booking on a riveted metal plate

The Réservation button opens a panel of black brushed metal, edged with golden rivets, with checkered corners and wrenches in the corners. The title “Réservations” is inscribed in large gold letters above the name Grease Monkey. The form fits on a single screen and asks for the essentials: full name, phone number, email, date, time, number of guests and special request, in cream-colored fields.

On a computer, the fields sit in two columns; on a smartphone, they line up in a single one, and the final button becomes “Réserver”.

The Grease Monkey website on a phone resting on a set table

On a smartphone, the workshop fits in your hand

On a smartphone, the two painted buttons, Réserver and Commander, stay side by side at the top of the screen. The crest, the motto, the burger and the aviator monkey recompose vertically, and the burgers, house fries, shakes banner stays readable. Further down, “Notre menu digital” and “Burgers faits maison” appear as large titles over the enlarged burger, with the restaurant façade and the Menu and Réservation badges.

On the ordering page, the cream panels stack in one column, each dish with its visual, its price and its add button. The section bar scrolls along the top of the screen and the cart bar stays at the bottom.

Grease Monkey booking form on a smartphone, in one column, with the Réserver button
Grease Monkey confit duck burger and extras on a smartphone, with the section bar and the cart bar

A website prepared for local searches

The website is prepared so that people find Grease Monkey when they look for burgers in Saint-Blaise. The page title, its description and its texts clearly present the restaurant, its town and what it serves: craft burgers, regional beef, house sauces. The full menu can be read as text on the ordering page.

No one can guarantee a place on Google: the work consists of giving search engines accurate, structured information that is consistent from one page to the next.

A website for a burger and ribs restaurant in Saint-Blaise, Switzerland

An American burger restaurant like Grease Monkey, in Saint-Blaise, tells its story through its workshop: hamburger, bacon burger, the make-it-double option, Black Angus tartare, low and slow spareribs, coleslaw, ice cream to finish. Its burger and ribs website is not there to ship parcels but to show the whole menu, stir up a garage night and let friends book a table in one move, for a gang from the Neuchâtel lakeshore.

  • A quote that does not exist. No agency, no developer’s invoice: the restaurant builds its site with its own means and nothing is taken from reservations.
  • Time left for the griddle. The restaurant’s name starts everything; the menu, its images and the booking form come together within minutes.
  • Black, gold, mustard and an aviator monkey. The house’s garage spirit, its tight workshop-sign capitals, its gold-framed vignettes: nothing borrowed.
  • The menu gets refreshed by hand. A seasonal burger, an extra, a portion of fries: the owner adjusts it himself and the site follows without delay.
  • The booked table lands in the right place. No reservation portal between guests and dining room: the request falls straight into Grease Monkey.
  • Saint-Blaise, Geneva or Sydney. The same software is running in Lausanne, Lisbon or London, in each place’s language and currency.

For a burger restaurant in French-speaking Switzerland, it is Grease Monkey’s workshop on a screen, with the table a click away.

Dineora in numbers: 0% commission on your orders · a website live in 5 minutes.

Learn more: Restaurant website builder · Online ordering system for restaurants · Restaurant booking system · QR code menu for restaurants

The outcome: an American garage, menu in hand

The Grease Monkey website embraces the world of the house: the black and the gold, the gears, the aviator monkey, burgers served with aplomb. It makes the menu readable at a glance and keeps booking within reach on every screen. A website that matches the restaurant, designed by Dineora.

The website in pictures

Screenshots of the live website, on a computer and on a phone.

“Notre menu digital” and “Burgers faits maison” on a smartphone, with the restaurant façade and the Menu and Réservation badges

Grease Monkey: practical information

Address
Rte de Soleure 1, 2072 Saint-Blaise, Suisse
See the address on Google Maps
Cuisine
American burgers, Black Angus and ribs
Services
Online table booking · Online payment
Menu sections
Burgers · Extras · Tartare & Ribs · Salade · Sides · Nuggets · Desserts
The restaurant's website
dineora.io/grease-monkey

Questions about this project

Who designed the Grease Monkey website?

The Grease Monkey website was designed by Dineora: art direction, home page, online menu and booking form.

Can you browse the Grease Monkey menu online?

Yes. The ordering page presents the whole menu, section by section: burgers, extras, tartare and ribs, salad, sides, nuggets and desserts, with the visual and the price of each dish.

Can you book a table at Grease Monkey on its website?

Yes. The Réservation button, at the top of every page, opens a single-screen form: full name, phone number, email, date, time, number of guests and special request.

Can a burger restaurant take online bookings without a booking portal?

Yes. The site Dineora builds includes a reservation form: the request reaches the restaurant directly, with no intermediary portal and no commission.

Do you need a developer to build the site of a burger bar in Switzerland?

No. You only give the restaurant’s name: Dineora composes the menu and the visual identity, then the owner edits dishes and prices himself.

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